ABSTRACT
This research work review extensively the meaning of Relationship Marketing and its role as a tool for customer satisfaction and profitability by using Intercontinental Bank Plc Aba, as a case study. This study was carried out to reveal the extent at which the relationship marketing can help the bank satisfy their customers and to maximize profit. It tries to research out the need for the application of relationship marketing in solving some problems in banking sector and also recommendations where necessary. The major purpose for this study is to find out the effective impact of relationship marketing in achieving customer satisfaction and profitability. This has been achieved through an effective and efficient research design, proper data collection method an analysis use in this work and various findings and recommendations.
ABSTRACT
The Study habits of individual going through educational process are what will determine the study skills such...
OBJECTIVE OF THE STUDY
Networking is the backbone of accessing vital information the world has becomes...
Background of the study
The term "quality assurance" refers to a notion that encompasses a wide range of activ...
Abstract
The research work was aimed at investigating the growth of small and medium scale enterprises in relation...
ABSTRACT
The study is an empirical work that attempted to investigate the backgrou...
ABSTRACT
This study was carried out to examine the promotion of productivity in civil service, Akw...
ABSTRACT
English as it is spoken in Nigerian (Nigerian English) has been localized or internalized, so to say. This...
ABSTRACT
Assistive technologies to aid the visually impaired have evolved over time from screenreading software, magnification programs a...
ABSTRACT
This research work was designed to determine the role of small and medium enterprise in the socio-econom...
ABSTRACT
This study was on effect of drama and rote-learning teaching methods on language development among nursery school children in Po...